The Power (and importance) of Momentum

It's day 1 of a new ketogenic 'way of life' for me here at HW HQ, and I'm pumped for what's to come over the following weeks and months. It's going to be an interesting challenge. 

Having made some incredible progress with Keto a couple of years ago, I know the power of the high fat, mod protein, low carb on my body (and mind...seriously my thinking becomes crystal clear!).

And yet, for some reason (lifestyle and mind was not conditioned enough at the time) I 'fell off the wagon' and never continued with it some years ago. Well, it's time to give it another proper crack and hit my long-awaited (never attained) goal of 9% bodyfat.

The thing is, intellectually I know after a few weeks I always feel so great on it. Once the results come, is not hard to continue.

And that's the key to all of life really. Sticking at something long enough, to show yourself that the results will come...But only after the work has been put in first.

To win, we're going to need to gain and gather momentum. Starting is always the hardest part. With anything. Dieting. Business. Social anxiety.

But once you have that momentum, the work suddenly becomes a lot easier. Day by day, inch by inch, the work starts to become second nature as you continue to make progress towards your chosen goal.

Will you always feel like it? No. Is it wise to shut off the emotions and just do the work anyway? Yes.

As the saying goes, nothing worth having comes easy.

When I was writing my first book, Why Wait To Be Great? I would rise at 3:50am 6 mornings a week, and write for 2 hours straight at a local 24 hour cafe. Within 8 months I had a completed book in the hands of hungry leaders all around the world.

Some days sucked and all I could think about was bed. Other days I couldn't stop. But I can tell you one thing for sure, if I allowed my emotions to dictate whether or not I did the work, I certainly wouldn't be sitting here calling myself an author. 

It's time you did the same. Learn how to embrace the suck, show up anyway and do the damn work. 

Because every day you do, becomes another boost to your momentum counter and leads you another step closer to the goal you've chosen. 

Get after it.


Find Your Release

I was having an interesting conversation with one of my clients yesterday around the cathartic healing effects she has found through the use of her movement-based workouts.

With every new combination of movement, she would learn more about herself. Twisting, turning, shifting and balancing her body in different ways, helped her navigate the inner-workings in the mind, and make sense of the chaos. 

As she was describing her situation, she mentioned how she is also finding it difficult to complete one of her monthly tasks, which was creating the words and copy for a brochure regarding her very unique (and awesome) coaching service. 

As she was speaking about the release, learning and healing that happens during her movement practice, I couldn't help but simultaneously relate it to the fact I do the exact same but through the written word.

They say your clients are most often your best teachers.

Truth. It was a huge lightbulb moment for me.

For me, writing has, and always will be, how I make sense of the world.

I originally found solace through writing in a journal back in 2013, which then moved to writing my thoughts on a computer through blogging, which then led to not just my first book (Why Wait To Be Great?), but now my second with 'Your Pocket Coach'.

For me, the more you write, the more things start to make sense. For others, the more they move, the more they make sense of the world. It's never a definition of whether it exists or not, but more so whether or not you're focusing on that which gives YOU the benefits.

Take some time to review your history and find the moments in which you've felt the most content, organised and calm. Reflect upon the activities that have occurred just before these moments of calmness and observe you 'release' in action.

Like a large X on a treasure map, this is the exact thing you'll want to be spending more time doing if you're looking to slow things down and gain some clarity within the mind.

Move. Write. Paint. Sing. Dance. Lift. Meditate. Create & Grow.



Hero, Villain or Victim?

In life, you can either be your own best friend, or your own worst enemy. The challenge is, most of the time, anyone with a bias for achievement and potential exploration, will often be the latter. Feelings of never being good enough or that there's always more to be done, (over)populate the mind and send us into overdrive.

Instead of allowing yourself to accept the anxiety that comes along with the above (something I am personally all too familiar with), I wanted to share a simple exercise for you to try in order to make sense of the current chaos, and get through it alive.

I want you to imagine you're sitting inside a cinema right now. Except instead of watching Brad Pitt, Ed Norton or Jake Gyllenhaal on the big's you. We're watching 'Movie You' right now.

The particular scene on the screen is a snapshot of your current life. Your friends are there, your profession is set, you can see your body, your mind, your loves ones, and most importantly, the thoughts running through your head.

Right now, are you the hero, the villain or the victim of that story?

Too often, we accept our lives as they are, without ever questioning the possibility that things could be different. Instead, we allow our body and mind to lay dormant, while our soul screams from the depths of our heart to be released from the prison called 'Fear'.

Thing is, we all long to be the hero and make a difference in the world, and yet, it seems near impossible to ever imagine ourselves as the Clark Kent's or Bruce Wayne's, when we're sitting on the sidelines, struggling to even make it through the month, the week or the day without feeling beat up and battered.

Here's the thing...whether you like it or not, you are already the hero of your own just depends what stage you're currently in that determines how you feel about it.

Allow me to share with you the general structure of all good storytelling based movies that come out of Hollywood (something which Joseph Campbell called 'The Hero's Journey').

Basically, it goes that a normal guy/gal is living a normal life when something happens that suggests an adventure is on the horizon.

At first, they resist the challenge, before meeting someone (a mentor) who highlights to them that things could be different.

The power of curiosity and becoming a more evolved version of themselves is enticing, so they take on the challenge. 

They'll then face a whole bunch of surface level challenges, meet new friends, gain a few 'haters' and continue walking this exciting path.

That is, until they come across the real challenge. The 'innermost cave' - which is the technical term for the thing that scares them the most. Inside that cave is the ultimate 'baddy'.

In order to defeat the fear, however, they'll need to muster every bit of courage they've got and walk into that cave alone to face it head on (it must always be done alone).

After nearly dying, they'll find a way to defeat this fear and return back to the homeland as a completely transformed human being, capable of much more than they ever thought possible.

Now, whether you're conscious to it or not, you're on the exact same journey. The Hero's Journey is life. Instead of wondering why things aren't the way you want them to be, maybe it's time to ask, what am I avoiding? Why won't I enter my innermost cave?

Alternatively, if things are going smoothly for you right now, perhaps you're trying to ignore the next call to adventure, and stopping yourself from becoming more of who you need to be?

It's time to get honest with yourself and decide right here, right now that you are the hero of your own movie, and instead of sitting back and allowing your fears to take control, you jump in (head first) and face the fears that are holidng you back.


2 FREE Chapters From My Brand New Book - Your Pocket Coach (no email required)

Below I wanted to share two sample chapters from my brand new book: Your Pocket Coach with you.

But first, a quick story on how we got here.

Ever since first picked up Napoleon Hill's masterpiece 'Think and Grow Rich' back in 2013, I've been deeply fascinated about how combinations of letters, words, paragraphs, and pages can inspire people to take action.

And so as I was holding that life-changing book, I just knew this was a feeling I wanted to share with others

with just one little difference....

I wanted it to be my words, my thoughts and my inspirations being shared with people to help them take action in the direction of their dreams.

A lot has happened since then, and after a few false starts with writings (ramblings) that have never seen the light of day (probably lucky for you), in 2017, I launched my first book (Why Wait To Be Great?).

The entire journey of writing it was incredible..but that's a story for another day).

Regardless...another year has passed since I wrote that one, and it's been huge in terms of learning for me...

Reality Checks
and everything in-between.

I know you could say the same too.

But over the last year, I'd say one of my most proud achievements is what I wanted to share with you today...My brand new book.

It's called "Your Pocket Coach", and it's the ultimate 'modern-day bible' to literally carry with you in your pocket and get advice with whatever it is you're facing.

Although it's framed as a 'business' book, my hope is, it's going to do a lot more than just help in your business.

Ultimately, it's 60 actionable, practical pieces of advice to help you gain power of your mind, your money, your business and your life....

and then...TAKE ACTION!

So whether you read a page in the AM/PM or a page or two in between clients (each page takes 1-2 minutes), over the course of 3-4 weeks you'll be done!

(or you just binge on it in one go like the 20 or so people who've read the advanced copy)

Either way, you'll start making some much better decisions because you'll have all the information you need to succeed.

Without further ado, here you go

I hope you (really) enjoy it.

Chapter: Be A Master of Simplification

"In a world filled with information, the greatest value you can offer to others is to cut through the noise, break down the complicated and give your clients the clarity they need to make some much better decisions moving forward. 

In 2017 I created a guide which has helped at least two dozen coaches launch their podcasts. I dedicated the entire first page to listing all the reasons most told me for why they couldn’t get started immediately and showed them how each one was simply an excuse. The result? No more resistance. Just action. 

Now it’s your turn. As a master of simplification, you’ll help break things down to the most basic level for others to digest. To take the complex and remove all confusion. That way, those you serve cannot help but take action upon the advice you share, and you’ll be known as a straight to the point results first type coach. 

When you look at it, everything you’ve ever achieved has simply been a series of tasks strung together in a specific direction. Now, it’s time to do the same for others. Take the time to chunk down what it is your clients want, and give them the clarity they need to achieve their dreams."

Chapter: Stand for Something

"If your business stands for nothing, it will fall for anything. It’s time to get clear on what you do and don’t stand for when working with clients. 

Take a look at some of ours: 

  • We don’t do online training. 
  • We don’t do fad marketing. 
  • We don’t make empty promises. 
  • We don’t focus on anything that doesn’t help us grow. 
  • We do focus on results. 
  • We do focus on our clients. 
  • We do focus on providing exceptional value. 
  • We do focus on causes much bigger than ourselves. 

When you develop a clear philosophy on how you do business, potential clients are in a much better position to make the choice whether or not you’re the right coach for them. 

They’ll either be drawn in or pushed away. This is a good thing. Vague messaging attracts vague clients. 

Get clear about who you’re for, and share that with the world. Once you do, watch how quickly the right people are attracted to your business."


If you're keen to get a copy direct to your door, you can go ahead and click HERE to secure one of the 100 advanced copies I got printed just for you.

ps. use the code: "FREESHIP" in Australia/NZ and I'll even cover your shipping and handling costs.

Thanks so much for reading.

Would love to know what you think.




The Defiant Ones...

Just finished watching the incredible miniseries, The Defiant Ones, yesterday. It shares a behind the scenes insight into Dr Dre and Jimmy Iovine (I didn't know about Jimmy until watching this) and the business side of what they've done inside of Hip-hop.

It truly is the best thing I've seen in well over a year.

Packed full of lessons, with a high production value and just beautiful scenes and imagery.

A feast for the eyes, ears and emotions.

Which is why I wanted to share 4 key lessons that I picked up, and inspire you to watch it, or if you've seen it, connect with what I'm saying.

Here's what I learned:

Always put out your best work There is a reason Dre is known for quality. His headphones. His music. The artists he works with. Dre is a master at what he does and is never (ever) afraid to withhold his art unless it's the very best it can be. 25 years in the industry and only 3 albums with his name on the front - the last one taking 15 years to get right.

Q: How focused are you on being known for quality? What do people think when they hear your name? Ultra high quality or cheap quick fix?

Become crazy focused on your craft After learning an incredible work ethic from Bruce Springsteen (who would frequently put in 14-16 hour days in the studio), Jimmy become almost insane to ensure the quality was there for his artists. He wanted to get so good at what he did, that every artist in the industry wanted to work with him...and they did. Lady Gaga, Black Eyed Peas, Gwen Stefani, Nine Inch Nails, Marilyn Manson. The list goes on...

The result? Not only is the guy worth $800 million today, but there's one scene where he is walking into the Apple studios with a t-shirt and backwards hat. When you're that can wear whatever you like!

Q: Out of 10, how would you rate your commitment to being your VERY best at the moment?

Learn the business of what you're doing Dre was a kid who grew up in Compton. He has no formal business education and barely passed school. But the dude is worth $750+ million today

Dre recalls waking up to the fact that if he wanted to make it in the music business, he needed to learn the second half of that phrase...the business. During that time, he lost so-called friends who thought he became too money hungry and focused on the business side of the music.

But he knew, unless he learned the business element, he wouldn't be around long enough to keep doing what he loves. Same goes for you inside your fitness business.

Q: Have you made that same switch yet?

Be A Prophet When Jimmy first met Gwen Stefani, one of the first things he said to her: "You're amazing. You're going to be a star. But it won't be for six years."

Almost six years to the day, Gwen (and her band, No doubt) become one of the biggest acts on the planet. You've got to get good at spotting great talent. Both for your staff and for your clients.

Q: How well are you at discovering hidden talent and inner greatness before they're famous?

The lessons are there when you open your eyes. I could go on for 20 more points (easily), but for now, will leave it there.

We've got a lot happening here at HQ, including workshops, programs and our membership site all launching shortly. Cannot wait to share some of the magic with you and help you continue to become masterful at what you do.

Will share more in the coming days and weeks as we focus on producing high-quality training for hungry personal trainers.

In the meantime, have you checked out the podcast recently? I recommend starting there.

Speak very soon.


The Leadership Fallacy

Hello friends,

It's been a short while since I've checked in with you here. I've been very busy creating a new program for personal trainers and coaches called The Coaches Growth Intensive (more on that shortly).

But today, I write to you from a quaint cafe in Melbourne, sipping my long black from a Japanese cup (the owner collects and imports them). I wanted to talk with you today about something I call the leadership fallacy.

It stems from something I picked up this week while at a course hosted by my friend, Glen Carlson (I've previously interviewed this legend here). Glen mentioned something pretty important, and now  I want to share that with you.

Glen (and business partner, Dan Priestley - who I've also interviewed) are the founders of a company called "Dent Global". Dent is a great company helping 6 and 7 figure business owners create and build great, asset rich, businesses.

They've been around for nearly 10 years and continually push the limits of what is possible for growth. They've got an impressive resume of successful clients, as well as as a huge database of helpful resources. But they aren't perfect. I know this because Glen started off our day together by admitting exactly that.

Like any business, they have things they're working on. As do I, and as do you.

Glen mentioned there is this weird thing that goes on when you're teaching people how to do something, that you, yourself must appear bulletproof. That you are flawless.

It's simply not true.

Nine times out of ten, the whole reason why we even start in the industry we're in, is because at one point, we ourselves felt broken.

We got started and picked up a few things, made some changes and people began to notice. After a little while you start seeing others in the same position you were once in and can see an opportunity to add value.

Our voids drive our values (and consequently, our behaviour). That means, whatever we see as missing, becomes our mission to discover how to fill it. It does NOT however mean that we just magically have all the answers immediately. There is a process.

Yes I am constantly working on and thinking up new ways to serve my clients. But if you think everything is perfect, then you're setting yourself an unrealistic reality.

I struggle with balancing consistent nutrition and training while growing the business. I get easily obsessed with things (product creation, new ideas), which means old ideas take a backseat. I compare myself on social media and can get lost inside a 20 minute 'spiral'.

But me (and my business) is continually a work in progress. Everyday I strive for more and am always seeking answers to my most pressing questions. As a result, as I grow, it grows with me.

The problem I see, is too many coaches (or just people in general for that matter) try to portray the perfect life. They're so busy showcasing the 'amazing' things they do and the epic life they're living, they fall deeper and deeper into their own trap. Sunsets, six packs and secluded beaches can only take you so far.

But what happens when they turn the camera around? To show you the other side of the coin? Most won't. That'd be too scary. For then people would actually see the truth...that you're not perfect (none of us are btw - hopefully you've picked up that by now).

Attempting to live the perfect life only sets you up for ultimate failure.

People connect with me (I hope) because I'm human. I make mistakes on my videos, I make spelling errors all the time (still cannot spell *definitely* without spell checker), and I waste time just like everyone does. But I'm giving it a shot. Every day I strive to make progress in the areas I most need to grow. Some days I cannot wait to be over. Others, I wish had more time so I can continue doing what I love most. There is no perfection, only progression.

We are currently in the process of planning a series of powerful videos that will showcase the real truths of entrepreneurship. Not just from myself, but mostly from the eyes of some of Australia's best and most emerging coaches. Young leaders who're out there seeking their truth, serving clients they love, and making all the mistakes any business owner makes.

Our goal is to create something so powerful (and real) you cannot, not watch it. Our first episode will be out early May - but for now, I wanted to let you know, that's it's OK not to be perfect.

I would love to hear some of your flaws, imperfections and things you're currently working on (if you've got the courage), below. Leave me a comment and let's continue the conversation.


The Reason Why You're Not Where You Want To Be

There's one real key reason most aren't where they really want to be.

It's not because they don't have a great marketing strategy.

It's not because they don't have access to the right tools, network or mentors.

And it's not because they just aren't lucky.

The one factor, ultimately that determines whether someone is 'successful' or not, and it comes down to their level of hunger.

It's great to want to be a great coach, trainer or leader, but ultimately, if you don't have the ambition and drive to get out there are do it, you'll continually be frustrated at yourself.

You'll find yourself complaining: "I don't really want to do that", "Yeah but the quality of the leads was really bad", "Yeah I'll get around to it when I can".

Home truths:

1. Unless you've got $50k sitting in the bank to pay someone, you're going to have to do a bunch of stuff you don't want to do when you first get started.

2. The quality of the leads is bad because you're marketing is unclear and you haven't spent the time to get rock solid with how you communicate what it is you do to the marketplace.

3. You won't get around to it when you can because that's the speak of someone who isn't hungry for success.

There is zero judgement in this post. I am a huge believer in dragging people up, but sometimes, the process of dragging someone up, means you gotta poke the fire a little.

My hope is, that if you're sitting on the fence and asking, when will it be time to actually put effort into this thing called life? that these words inspire you to pull that trigger.

As I wrote in my first book, Why Wait To Be Great, no-one is coming to save you.

If you want to have the business and life that you wish for, start getting to work.

Most wait until they go to sleep to live their dreams, the ones with hunger, get to live them while they're awake.

What's Your Story

One of the strongest activities you can do inside your business, is to map out your (personal) story.

People buy from (and connect) with real people.

Every single thing that's happened to you, makes up part of who you are and what you believe.

The reason is this so important, is because with business changing so rapidly, it's seemingly harder and harder to break through in the market and reach the end customer.

You can copy all the strategies you like.

But guess what can never be copied. Your story.

You are one of a kind.

People love stories and connect with them directly.

Plus, you are PROOF that what you're telling others is possible, is actually possible.

Walking the talk (I hope...)

But it's actually only valuable if you share it.

So many coaches are scared (or just don't know about) the amazing stories they have within.

It's time to think about it seriously and harness their power.

So from here, there are a couple of ways you can do it:

1. Get out a piece of A4 paper, draw a big S and literally plot all the major points from your business and life.

2. Sign up to my daily email to be on the list to get early access to my upcoming Coaches Growth Academy (membership website) to learn step by step via clear and concise video modules on not only draw your story out, but how to use that to drive new business.

I did this very process midway through last year and was truly blown away by what I'd been through and just how many breakthrough's I'd forgotten about along my 29 (nearly month *hint hint*) trips around the sun.

Do the work, and the work will work.


Love to Learn? Read This First

I love learning. A lot. My thirst for knowledge seems to know no bounds.

Literally from the moment I wake up, to the moment I go to sleep, I'm obsessed with learning as much as I can.

Maybe you're the same? (most likely given all human beings on earth love learning in areas that are important to them)

Thing is, with so much to learn, and what feels like so little time, I was feeling overwhelmed.

So I decided to close the blinds and meditate for 10 minutes. It's not something I do a lot of, but was feeling particularly in the mind so I gave it a shot.

So I closed my eyes and asked the inner wisdom of my soul what I should do.

Like 'magic' a path was shown to me and I was able to extract the answer I most needed.

For me, it was all about organising and structuring the knowledge I was trying to obtain.

I love learning about human behaviour and business and marketing and emotions and history and spiritualism and so much more.

Yet if you don't have structure to your learning, it can get really overwhelming, really fast.

So here is some advice if you're feeling overwhelmed with the (self) pressure of learning:

  1. Take a step back from all your resources (books, podcasts, audio books) and ask, do I really need this right now?
    1. I used to read "just in case". Just in case someone would ask me a question and I wouldn't know the answer. Wouldn't want to look like an idiot, right? Now...well, I care so much less. If I don't know, I'll say. No ego. Just honesty. It's refreshing beyond words.
  2. Learn for purpose, not pleasure
    1. Learned this one directly from John Demartini who shared it with a close group of my top clients. Whenever you pick up a book or learning resource, ask: how is this going to help me fulfil what I most want to fulfil? How is this serving me? Answer until you come up with a real reason why you should either read it, or scrap it (for today).
  3. Focus focus focus
    1. So often, we (and by we, I mean, I), put so much pressure on ourselves to know everything about everything. I find it much easier, to focus the attention in one specific area, learn all about it, and THEN move on to the next. You can also break this up into different parts of the day. Say in the morning, you can tackle about sales, in the afternoon you can learn about delivery. Master those, then move on to new topics.

Learning is one of the most fulfilling tasks a human being can do. Yet if you start punishing yourself when you don't live up to the unrealistic expectation you've set for yourself, it can often become a chore.

Check in with yourself and see if any of the above might help you.

I'll speak with you soon.



Responsiblity vs Accountibility

Spent an hour with my good friend, (and sometimes coach), Kevin Roberts, on Friday. If you don't know who he is, you can listen to our podcast (i'll link below) or just google him.

In a few words...the guys a gun.

  • Charges multiple five figures a day consulting. (and get's it),
  • Was head honcho for the biggest idea's company in the world (Saatchi and SaatchI) for 19 years,
  • Understands how to win in business better than anyone I've ever met.

At the bottom of the Park Hyatt hotel, we got talking about a lot of things, but one topic that we spoke about, was Responsibility vs. Accountability as a coach.

As a coach, often we get so wrapped up in the clients results, we find it hard to disconnect or distance ourselves from them.

That is, if they fail, we've failed. If they aren't getting the result, it's our fault.

That's backwards thinking.

And only leads to low self esteem and reduced confidence.

Here's the thing:

Our job, as coaches, is the following: - Provide the best advice we currently can (making sure to stay current and up to date) - Share the best tools and resources for change we've got in our toolbelt - Give support (and challenge) when it's needed to help the client grow

Their job as clients... - Do the work (perform the reps, eat the food, prepare the meals, rest the body) - Take full responsibility for the above - Speak up when things aren't on track (we can't read minds..!)

The shift I want you to make, (if you haven't already), is realising that you are accountable for helping the client get a result, but they're the ones who're ultimately responsible for that.

That is, as long as you're doing YOUR best, then that's what coaching is really about.

Think about the best soccer coaches in the world.

The guys who get paid MILLIONS.

They're not hired because they are the best soccer players, they're paid because they know the right stuff.

They know the plays. They know the strategy. They know where each player shines.

Put them on the field though....they'd get eaten alive.

Your job as a coach is so much less about beating yourself up over your clients mistakes (something you can't control), and so much more about learning how to help help them shine and bring out their commitment to a greater future (something you can control).

If only you spent 1/2 as much time on learning how to do that as opposed to worrying, you could really move mountains....

Remember, the best coach is rarely the best player, they just know what to do and how to get the best from those on the field.

The question is....which have you been focusing on?

ps. here's the link to that podcast where KR and I discuss this in depth also.